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    As young men and women growing up in UAE, looking to flaunt ethnic fusion wear, we found limited options. Those we did find were in pretentious and unaffordable shops.

    We set out to change that.

    Being able to provide a variety of ethnic wear to the trendy residents of UAE through a simplistic online experience was the reason why The Ethnic Fix was born.

    ‘Style is a way to say who you are without having to speak’ – Rachel Zoe

    …and what better than having east meet west mid-way? Through Ethnic Fix, we would like to give the people of UAE a platform to experiment with the eclectic mix that our Indian designers have to offer for men, women and kids.

    Glamorous outfits to casual wear, fashion accessories, awe inspiring footwear  that define your comfort zone to an impressive collection of clutches - let us help you find the ethnic styles you’ve adorned till date in a modern avatar through a simplistic online experience.

    Although the reasons are many, here are a few for you to pick your next ethnic wear from us:

    Fresh Designs: We understand change is inevitable and its for the best if its your wardrobe that’s changing

    Available 24x7: Your day is hectic and we are up 24x7, make a purchase anytime of the day.

    Easy Exchange Policy: You don’t like what you’ve bought, get another one.

    Price: Find your fix here, Something for everyone!!

    We strongly believe that humble beginnings lead to long lasting relationships and this is our aim with our customers and designers alike. With over 600 products from 17 designers currently, we do not know how big and how fast we will grow. But you will always remain the no. 1 reason we got our minds and resources together to offer you this platform.

    Give us your trust and we will convert it into our passion. Welcome to ‘The Ethnic Fix’ and happy shopping !


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